Chinas game market to hit 2 Billion in 2010
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April 30th, 2006
According to a new report from research and consultancy firm Niko Partners the Chinese gaming market will surpas 2 Billion in 2010, mostly due to huge increase in the MMO sector. That explains why Blizzard is so eager to get the WoW franchise to China.
“Chinese gamers’ passion for massively multiplayer online role-playing games (MMORPGs) has extended to the casual and premium casual segments,” said Lisa Cosmas Hanson, managing partner of Niko Partners. “Premium casual games provide new gamers greater access to the online game market and open up an alternate source of entertainment for hardcore gamers.”
Read on here. (from BusinessWeek)
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