EA Wants A Cheaper PSP
EA boss Larry Probst told Newsweek magazine that he thinks Sony should slash the price of the PSP, and introduce a brand new smaller model so that the handheld could boost its sales, much like Nintendo did with the DS Lite. He said,
“I think what moves the needle is a new form factor that’s smaller than the existing unit, at a lower price, and hopefully that price is $100 or lower. I think the price point needs to be lower, and I think you’re going to see that next year, along with a different form factor.”
He added that it “would not be hugely surprising” if Sony would cut the PSP’s price down to $149 and offer a “a more fully-featured upscale unit that retails at $249 or $299.” Currently Sony sells the PSP at $199 and $249, while Nintendo sells the DS Lite at $129.
Read (Eurogamer)
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