Another Sony PR Disaster

December 13th, 2006 by Matt Stone in Articles, Business

A marketing firm hired by Sony started a blog called alliwantforxmasisapsp.com, pretending to be gamers wanting a PSP for Christmas. In a recent blog post, they say,

consider us your own personal psp hype machine, here to help you wage a holiday assault on ur parents, girl, granny, boss – whoever – so they know what you really want.

The video above shows one of the marketers rap about wanting a PSP. You’re now warned. Oh, and by the way, if you wanna take a look at who is behind this crap, check their website (Zipatoni Marketing). Make sure you check out some of their smart catch-phrases, like “Active consumers, Activating consumers”.

Tags: Articles, Business


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7 Responses to “Another Sony PR Disaster”

  1. George Lester-Pearson Says:

    The language sony are using on that site is akin to what you would expect from a relative tring to act cool. It is so transparant.

  2. Zac Says:

    This is hilariously low.

  3. Zac Says:

    “Noo, digital battle is ok. They are quick and sometimes even got news you don’t find everywhere. They are allright… when they don’t post fanboy news. *cough cough* matt stone *cough*”

    Haha. So everything that doesn’t align to slim and weak point of view is instantly tagged as “fanboy news”?

  4. Sony and Zipatoni: The Flog at Imagination+Innovation Says:

    [...] Since the summer Sony has been misstepping left and right. Their latest entry was a flog with the help of Zipatoni, which everyone (Tailrank, DigitalBattle, Joystiq, Game|Life, and EvilAvatar) was talking about this week. The flog was put up at the start of the week and by Wednesday everyone had figured out it was a flog, simply because of the Whois information. Here’s the Blog posting from All I Want For Xmas Is A PSP, after they got found out: [...]

  5. Monarky Says:

    Happens in every business! When you are the best and largest successful enity in it, everyone wants to take a potshot at you. Michael Jordan was constantly haranged about his free throws, but broke all kinds of records shooting baskets and slamming the ball through the hoop! Tom Cruz gets slammed for no talent, but is the highest paid actor in the business.

    Ferrari gets heckled for it’s high price and scarce availability. But just admit it, you want one and wouldn’t turn it down if it was given to you. All you Wiisnots and Xbots, if a free PS3 was offered to you, you’d take it n run.

    And you can’t tell me you wouldn’t jump right on it, download Tekken, Resistance, GT-HD, Motorstorm, Ridge Racer, Genji, Formula One, and the other free demos and play them either! I have friends just like you who come over to check mine out, then won’t leave. Three of them with Wii’s are already tired of it. They can’t believe the real deal graphics of a GT-HD or the online 40 player matches of Resistance! So you Wiisnots aren’t immune to the lure of PS3 beauty and quality. Especially in light of that cheap plastic bracelet you wear!

    My Xbox fan friends are bored of Gears, but never hessitate to find an excuse to come over to play NBA 2k7 or Resistance or GT-HD or Formula One or Motorstorm or Tekken! PS3 rules and even if they don’t say so their actions speak louder than words!

    So I expect morons like you even in the industry to nitpick and dig for dirt to try and unseat Sony as the overall king of gaming. Cut and chop all you want, you’re just a bunch of little tinkerbells or flys and just a minor irritation to the one and only Sony PS3!

    Give up on your Hate! Resistance is futile, because Sony PS3 will 3Peat without you and take gaming to a higher level! Mwaa…ha…..ha…. hehee ah ha….. LOL… heehee Yeaa…..h

  6. Anuban Says:

    All I know is the only moron is you … you need to stop with that BS name calling, and Nintendo is kicking the crap out of Sony all the way around right NOW. That is a fact and nothing you can say or no amount of insults you hurl can change that.

  7. Zac Says:

    “if a free PS3 was offered to you, you’d take it n run.”

    Run home to eBay.

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