The makers of Mountain Dew are going to be trying something new to attract the energy drink crowd, filled with hardcore teenage gamers. So, the company has decided to slap Master Chief on the bottle and title their new drink, “Game Fuel.” The drink has been in stores since August 13th, so you might have spotted it in several markets already. Unfortunately, it will only be available for a limited time.

The new advertisement focuses on online gaming via Xbox Live. Gamers all around the world are playing Halo 3, getting their asses handed to them by one guy who is being energized by, you guessed it, Game Fuel. Make the jump for the commercial.