Don’t Drink and Drive says Xbox 360
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On December 24th, 2007 in Uncategorized -
In response to an increasing number of teens in the UK getting caught drinking and driving, authorities in Scotland have announced that they are now going to fund a series of online anti-drunk driving commercials aimed at teens. To be featured in games like Project Gotham Racing 4, Need for Speed: Carbon, and Pro Evolution Soccer 2008. Currently only available in Scotland, those behind the in game adverts hope, once the trial goes as planned, to expand to the rest of the world.