PC Industry Going Strong, Online Distribution Kicking Ass
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August 21st, 2008
The recently formed PC Gaming Alliance industry consortium has released the first results from its Horizons Report, noting great growth in PC gaming despite what others may have said.
According to the report, the PC gaming industry brought in $10.7 billion in 2007, with sales from digital distribution nearing $2 billion; in-game and web advertising brought in $800 million. Online gaming was hot, bringing in $4.8 billion, almost double to that of retail PC sales.
The study attributed the growth of online revenue to Asia, which accounted for almost half of the total worldwide sales. It noted that this revenue will increase further as more studios embrace online distribution.
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