Codemasters‘ Operation Flashpoint: Dragon Rising only just hit store shelves on October 6th but according to the game’s Executive Producer, Sion Lenton, that is only the beginning:

“It’s a really different type of market now; I remember five or six years ago, you’d get a game, finish it, put it back on the shelf and that was it. But now it’s almost as though the game’s release is just the beginning, really. Ours is a game that lends itself very well to expansion – there will be weapons packs, map packs – all sorts of things we can do to get our product out there.”

He then further elaborates on the game’s DLC future:

“We’ve got some very ambitious plans with DLC – our first pack is coming up in a matter of weeks,” Lenton said. “We’ll also have title updates coming up because once the game’s out there, we’ll need to get feedback from the people who are playing it, and if need be make a few adjustments and tweaks.”

So basically, instead of shipping the full game this new market gives developers the tools needed to continue to exploit support gamers for as long as they want.

via videogamer