
Now here’s something you don’t see everyday. Game publishing giant Electronic Arts recently sent out promotional material promoting one of their recently released games, The Godfather II.
Well, that promotional material included a set of brass knuckles which just so happen to be illegal in a large portion of the United States who received said promotional material. Someone at EA evidentally recognized this mistake as they are asking everyone who received the brass knuckles to send them back so they could be “properly disposed of”.
There isn’t anymore information on the subject but it should be entertaining to see how this one unfolds. We’ll keep you posted.
Read (Kotaku)
While most game developers are focusing on improving graphics and gameplay, NeuroFocus is aiming for something different in terms of gameplay interface. NeuroFocus announced NGame, a suite of products and services providing game designers and developers with brainwave-based tools for creating and marketing games.
The NGame suite includes NSequels, which is designed to identify core game elements that build into a franchise; NTarget, which offers user group analysis, design, implementation, and marketing recommendations; NeuroNet, which is geared for multi-player and social gaming; and TGA (Total Gamer experience), which measures multi-sensory gaming effectiveness.
By measuring neurological reactions to games on a millisecond-by-millisecond basis, NeuroFocus believes that the NGame suite can determine how gamers interact with and respond to elements like characters/avatars, storylines, authenticity/realism, weaponry/properties, game scenarios/action sequences, colors/schemas, and in-game advertising.
(Source) Gamasutra